Spearheaded by Brad Woodgate, Founder and CEO of No Sugar Company and Joyburst, both companies are taking the momentous pledge to reduce over 10 million grams of refined sugar during the month of October in support of the Heart and Stroke Foundation and the American Heart Association. Their commitment reflects their dedication to mitigating the harmful impacts of sugar on heart health and overall well-being.
Founder and CEO of No Sugar Co. and Joyburst beverages, Brad Woodgate, expressed his enthusiasm for this initiative: “National No Sugar Day is not just a day on the calendar; it’s a crucial step towards a healthier future for everyone. Excess sugar consumption is a major contributor to heart disease and other health issues. We are proud to take action by pledging to reduce refined sugar and raise funds to support the incredible work of the Heart and Stroke Foundation and American Heart Association.”
To participate in National No Sugar Day, individuals are encouraged to take the pledge to reduce their refined sugar intake and say no to the adverse health effects that are linked to sugar. As a token of appreciation, No Sugar Co. will send a free e-book filled with valuable tips for reducing refined sugar intake and mouthwatering recipes to support participants on their journey towards a healthier lifestyle. Excessive sugar consumption has been associated with numerous adverse health effects, particularly heart disease. National No Sugar Day serves as a timely reminder of the urgent need to address these health concerns. No Sugar Co. has taken it upon themselves to contribute to this cause by raising funds for the Heart and Stroke Foundation and the American Heart Association, in memory of those affected by the sugar trap.
Brad Woodgate further noted, “Reducing your sugar intake is no easy feat. While the cognitive and physical benefits are undeniable, we often face the challenges of maintaining a healthy diet, especially when convenience foods are excessively laden with sugar. National No Sugar Day empowers individuals to take control of their health and make informed choices.”
In order to encourage participation in No Sugar Day, No Sugar Co. has created the No Sugar Alliance. With over 60 brands across wellness, food and beverage and lifestyle that have joined the Alliance in 2022 (and growing), the purpose of the Alliance is for like-minded brands to band together to raise awareness of the detriments of high sugar consumption. Examples of No Sugar Alliance members include: Drink Juni Beverages, Flow Beverage Corporation, Purity Life, The Shopping Channel, ICON Foods, Platinum Naturals, Secret Foods, TruMe, and more.
To amplify the impact of National No Sugar Day, No Sugar Co. encourages participants to share their personal stories on social media using the hashtags #ITSANOFORME, #NATIONALNOSUGARDAY, #NOSUGARCLEANSE and #NOSUGARDAY. By sharing experiences, challenges, and successes, individuals can inspire and motivate others to join the movement towards a sugar-conscious society.
