Informa Markets has officially opened registrations for Vitafoods Europe 2025 (20-22 May), the leading global platform for the nutraceutical, functional food and beverage, and dietary supplement industries. Next year’s highly-anticipated edition – featuring Event Title Sponsor KSM-66 Ashwagandha – will be the first in its new location, attracting visitors from across the world to Fira Barcelona, Gran Via. The event’s new venue boasts a record 75,000m2 of exhibition space, while brand new show features and an extended exhibitor lineup are set to make Vitafoods Europe 2025 the biggest and best to date.
“We’re thrilled to invite the nutraceutical community to join us for the first chapter of our new adventure,” says Julien Bonvallet, Group Brand Director at Vitafoods Europe. “Barcelona’s world-class accommodation options, international transport links and vibrant culture provides an ideal hub for uniting the global nutraceutical community.”
What’s new for 2025?
Vitafoods Europe 2025 will create more opportunities for collaboration across the industry with a significantly expanded Finished Products Area, where exhibitors will showcase the latest high-quality, market-ready innovations. Plus, with a brand-new Pet Nutrition Hub – and further new features to be announced soon – the 2025 edition will see Vitafoods Europe expand its offering to meet the needs of the entire supply chain and affirm its place at the centre of the global nutraceutical community.
Next year’s event will also see the launch of the first Vitafoods Europe Innovation Awards, which will celebrate the industry’s foremost achievements in ingredient innovation, diversity and inclusion, and more. Entries are open until 7 March 2025 and winners will be crowned in front of a select audience at an inaugural awards ceremony taking place on the evening of Tuesday 20 May at Fira Barcelona, Gran Via.
Familiar favourites make a comeback
All-time visitor favourites set to return for 2025 include the Vitafoods Insights Theatre and Vitafoods Europe Conference, where leading experts from influential brands will share valuable insights and facilitate key discussions to spark nutraceutical innovation. Plus, Vitafoods Europe will continue to offer a flavour of the industry’s most exciting ingredients and finished products, with a wide variety of samples showcased at the ever-popular Tasting Centre.
“After 26 years, we stay committed to serving the needs of this dynamic industry. With more exhibition space than ever before, Fira Barcelona is the perfect place for us to continue to grow our offering in-line with the booming nutraceutical market,” says Bonvallet. “But while Vitafoods Europe is evolving, at its core, it remains the same event our audience knows and loves. Our visitors look forward to returning to Vitafoods Europe year after year, so long-standing favourites will be complemented and enhanced by the opportunities of a fantastic new location. 2025 really will be an event not to be missed!”
