Boboli Benelux specialises in Mediterranean flatbreads – including focaccias, pizzas and pizza crusts – and has established strong positions in the Benelux, the UK and Germany. The company employs approximately 200 people and operates a state-of-the-art bakery in Bunschoten, which will become Lantmännen Unibake’s first bakery in the Netherlands. In 2024, the company reported net sales of approximately 50 million euros.
The acquisition reflects both market trends and strategic priorities. Boboli Benelux. brings deep expertise, significant capacity, and a solid track record of growth supported by recent investments. It will serve as a cornerstone in Unibake’s expansion in the savoury segment.
Carsten Thomsen, President of Lantmännen Unibake, said:
“The acquisition of Boboli Benelux is a strong step forward in expanding our portfolio and strengthening our position in the fast-growing European bake-off market. Boboli Benelux is a respected company with a strong reputation and with its expertise in savoury products across bake-off and chilled technologies we are not just adding capacity, we are shaping new opportunities for growth, partnerships, and long-term leadership in this category.”
Bart Hulsman, CEO of Boboli Benelux, said:
“Joining Lantmännen Unibake is a natural next step in our journey. With their long-term perspective and 
strong values, we gain a strategic partner that shares our commitment to professionalism, innovation and sustainability. Together with our dedicated employees, we are well-positioned to growing our business and continue serving customers across Europe.”
Magnus Kagevik, CEO and president, Lantmännen, said:
“This marks an important step in our strategy to drive continued growth within Lantmännen’s established businesses. By combining strengths across markets and categories, we are building a more competitive and resilient business, well positioned to expand even further and deliver long-term value both for our customers and our owners, Swedish farmers.”
