The granola product, which is one of the products most recommended to consumers by countries that have entered a stable plan to combat obesity, consists of products containing high levels of fiber that support weight protection, appetite suppression and digestive health. At the same time, various brands have been offering granola in different variations for a long time. Made with other healthy ingredients such as vitamin E, minerals and omega 3, granola is usually consumed with yogurt, honey, strawberries, and bananas.
Granola is an extremely popular snack as it has properties such as lowering blood pressure and cholesterol, aiding in weight loss initiatives, regulating digestion, improving heart health issues, improving skin quality and preventing diabetes.
When production is considered on a grain basis, the granola market is segmented as oats, brown rice, millet, buckwheat and quinoa. The oat granola segment holds a significant market share, followed by quinoa and brown rice.
Granola, which can also be consumed as a snack bar, makes this segment popular with health-conscious consumers who exercise regularly, being preferred over meals.
On the basis of use or application, the market is segmented into breakfast baked goods, salads, gratins, fruit chips, puddings, cookies and cakes. Increasing market demand for healthy salads, as well as healthy cakes, cookies, and other baked goods is driving market growth for granola-based foods at the same rate.
Granola, which can be flavored with many products, is the most preferred accompaniment to alternatives such as coconut, chocolate, banana, vanilla and strawberry.
