Lohmann and Hastavuk hosted world’s leading names in poultry business

Rising of the Turkish poultry
Experts in the poultry business, geneticists, bureaucrats, ministry officials from all over the world convened in Istanbul at the world distributors’ meeting of Lohmann Tiersucht, organized by a Turkish company, Has Tavuk.
Participated by 220 distributors, the three-day meeting was the venue where recent developments in poultry industry, targets, the future of the industry in the world, and other economical and technical topics were discussed.
In the meeting were also Andre Brand, poultry portfolio manager of Nutreco’s Trouw Nutrition company, Peter Van Horne, a researcher at Lei Wageningen UR company, Prof. Dr. Rudolf Preisinger, general manager of Lohman Tierzucht company, Mujdat Sezer, chairman of Has Tavuk and Sahin Aydemir, general manager of the same company.
Mujdat Sezer, also the chairman of the promotional committee for poultry products, said on the occasion, “World population is expected to reach by 9 billion by 2050 and urbanization ratio will rise from 50 % up to 70 %. Consumption of foods is increasing annually by 2 %, along with demand for protein rich foods remarkably.
Food production in the world has to be doubled by 2050. Need for sensitive nutrition may lead higher competitive advantages for companies. We need more studies about the changing patterns of consumption.
Turkey is among the top ten largest producer of eggs in the world. Populations of the first eight countries are increasing. Egg production in Turkey start to rise fast in 2011. Modernization is our priority besides adapting to the regulations of EU and utilizing our capacities wisely. Developments in Japan market is promising, however, we can only export legs to China.”
Under the title of Has Tavuk general manager, Sahin Aydemir, informed about the event. He said, “The meeting was important for the promotion of Turkish poultry industry in the world. Lohmann is a brand and one of the best in the sector. As Has Tavuk we have been trying to improve its position of this brand both in Turkey and in the world. We honored by hosting the leading names of poultry business in the world in our country. The meeting was planned in the annual meeting of distributors in 2013. We hosted 220 high level managers from 53 countries. These kind of meetings are also important for the evaluation of national industry, market share, growth, population and development. Participants from abroad were informed by Turkish producers about domestic market conditions and developments. In the meeting the successful rising of our company was also appreciated by guests.”