Rise in health consciousness, surge in adoption of healthy beverages including green tea, and consumption of flavored bubble tea among young generation drive the growth of the global bubble tea market.
Allied Market Research published a report, titled, “Bubble Tea Market by Base Ingredient (Black Tea, Green Tea, Oolong Tea, and White Tea), Flavor (Original Flavor, Coffee Flavor, Fruit Flavor, Chocolate Flavor, and Others), and Component (Flavor, Creamer, Sweetener, Liquid, Tapioca Pearls, and Others): Global Opportunity Analysis and Industry Forecast, 2020–2027”. According to the report, the global bubble tea industry generated $2.4 billion in 2019, and is anticipated to generate $4.3 billion by 2027, witnessing a CAGR of 7.8% from 2020 to 2027.
Rise in health consciousness, surge in adoption of healthy beverages including green tea, oolong tea, black tea, and white tea among consumers, and consumption of flavored bubble tea among young generation drive the growth of the global bubble tea market. However, excessive inclusion of sugar content in drinks that causes health issues and trend of coffee consumption hinder the market growth. On the other hand, emergence of new flavors & blends along with increasing demand among young population for different types of teas present new opportunities in the coming years.
