Fairtrade America – the world’s most recognized label for social justice and sustainability – proudly celebrates the growth of its partner community in 2022 with the addition of certified products from Mullin, Mid-Day Squares, Blue Stripes, betterland foods™ and with deepened commitments from existing partners Grace Farms, Ben & Jerry’s, Tony’s Chocolonely, Gallant International and Divine Chocolate. By choosing to source ingredients on Fairtrade terms and carrying the Fairtrade Mark on their certified products, these brands are helping consumers more easily identify and purchase products that are produced according to Fairtrade’s rigorous social, economic and environmental Standards. These Standards are designed to support more sustainable and secure livelihoods for small-holder farmers and workers around the world, as well as to protect the environment.
“We’re so proud to welcome these newly certified partners into the Fairtrade community. Each of these brands showcase exciting progress and diversity within our existing partner set, offering proof that interest in the certification is only growing,” said Carlos Urmeneta, director of commercial partnerships, Fairtrade America. “Farmers continue to experience the effects of climate change, high production costs, poor soil conditions and long-term low prices, so continuing to see new brands commit to investing in ethical sourcing is something we are inspired by. When brands choose to source Fairtrade, they are prioritizing a fairer deal for farmers, and giving consumers the chance to do so as well when choosing the Fairtrade Mark.”
Fairtrade’s newest brand partners are part of a global ecosystem that bolsters farmers and workers’ efforts to get a fairer price for their products, to support themselves and their families and to farm sustainably in the face of climate change and inflation challenges.
