The artificial sweetener market size is expected to grow by USD 2.01 billion from 2022 to 2027, according to Technavio. In addition, the growth momentum of the market will be progressing at a CAGR of 5.05% during the forecast period. The increasing popularity of low-calorie sweeteners is notably driving the artificial sweetener market. However, factors such as the potential negative health effects of artificial sweeteners may impede market growth. Technavio provides a comprehensive report summary describing the market size and forecast along with research methodology.
The increasing popularity of low-calorie sweeteners is driving the growth of the global artificial sweetener market. The increasing prevalence of diabetes and obesity worldwide has led to a growing demand for low-calorie sweeteners such as saccharin, sucralose, and neotame. According to the World Health Organization (WHO), in 2021, approximately 422 million people worldwide have diabetes, with most cases found in low and middle-income countries. As the number of diabetic patients increases, the use of low-calorie sweeteners is also on the rise. Meanwhile, obesity levels have nearly tripled since 1975. Therefore, the global artificial sweetener market is expected to grow significantly during the forecast period.
Key segment analysis
The market is segmented by application (Food and beverages, Direct sales, Pharmaceuticals, and Others), type (Aspartame, Neotame, Sucralose, Acesulfame-K, and Saccharin), and geography (APAC, North America, Europe, South America, and Middle East and Africa).
- The market share growth by thefood and beverages segment will be significant during the forecast period. Sugar-free foods and beverages comprise a broad range of products devoid of sugar and contain artificial sweeteners, which add a sweet taste to them. Different food and beverage companies deliver and encourage sugar-free diet beverages to draw the attention of more health-conscious consumers. For instance, PepsiCo offers its Pepsi diet, which contains no sugar or carbohydrates and is advertised as a light and refreshing drink suitable for diet-conscious consumers. Such product offerings are expected to drive the growth of the segment during the forecast period.