The A’ Design Awards, a highly respected and well-recognized competition in the field of sustainable product design, has announced POTAMYA by Ebru Sile Goksel and Ipek Eris Ugurlu as a Bronze winner in the Sustainable Products, Projects and Green Design category. This prestigious recognition highlights the significance of the design within the sustainable product industry, positioning it as a notable example of innovation and excellence.
POTAMYA’s award-winning design aligns with current trends and needs in the sustainable product industry, offering practical benefits for users, the industry, and other stakeholders. The packaging incorporates eco-friendly, recyclable materials and features a built-in portion control system that promotes sustainability and enhances convenience in everyday cooking. This innovative approach demonstrates how the design advances sustainable product industry standards and practices.
The packaging design of POTAMYA stands out in the market with its unique peel-off measuring system that transforms the top lid into a reusable measuring cup, reducing waste and promoting sustainable practices. Rooted in ancient Mesopotamian culture, the design seamlessly merges heritage with a contemporary approach, ensuring practical, reusable, and waste-reducing packaging. The visual language reflects artifacts, tools, and symbols from this era, reimagined through a modern, minimalistic approach.
Winning the A’ Sustainable Products, Projects and Green Design Award serves as motivation for the brand’s team to continue striving for excellence and innovation. This recognition may foster further exploration and inspire future projects that push the boundaries of sustainable packaging design. The award highlights the potential for POTAMYA to influence industry standards and contribute to the advancement of sustainable practices in the field.