Fruit Attraction 2025 has generated an economic impact in Madrid of 407 million euros and has contributed to the maintenance of 3,066 jobs in the region. These figures represent an increase of 6% in economic terms compared to 2024 and a 5% increase in employment, thus consolidating Fruit Attraction’s role as a catalyst for economic and social development in the Community.
Just hours before it closes, the trade fair, organised by IFEMA MADRID and FEPEX, will exceed 120,000 trade visitors from 150 countries, a historic figure that reflects its convening power.
According to estimates for this year’s edition, Fruit Attraction will have brought together 2,460 exhibiting companies from 64 countries, which represents a growth of 8.4% compared to last year, and will have occupied 78,000 m2 of exhibition space, 10% more than in 2024. This growth has a direct impact on the economy of the Madrid region, as well as consolidating its leadership and confirming Madrid’s growing relevance as the epicentre of the fruit and vegetable business.
Of the total of 2,460 exhibitors, national participation accounted for 52% of the trade fair. The presence of all the fruit and vegetable producing autonomous communities reflects Spain’s strength as a world leader in the fruit and vegetable market and confirms the importance of Fruit Attraction as a benchmark platform to give visibility to Spain’s production and export capacity on the international stage.
Fruit and vegetables form the leading sector of Spanish agriculture, with a value of 20.7 billion euros in 2024, representing 57% of Final Crop Output and 31% of Final Agricultural Production. With an annual production of around 27 million tonnes, of which around 60% is destined for export, Spain is consolidating its position as the European leader in fruit and vegetable production and export. Fruit Attraction reinforces this position of leadership, acting as a strategic meeting point between supply and demand, and as a lever to continue boosting the sector’s international competitiveness.
Fruit Attraction 2025 graphic material
