The growth in the e-commerce sector and the government’s initiative to reduce packaging waste coupled with the rising demand for packaging materials from the food & beverage sector are some of the factors helping the development of the sustainable packaging industry. The packaging helps to sell the product by providing excellent brand value and protection for the product. As a result, businesses use packaging extensively for market production and consumer demand. Packaging use and disposal practices have a detrimental effect on the environment. In order to maximize the value of the product while also protecting the environment, manufacturers are creating sustainable packaging. The total expansion of the sustainable packaging sector is presented with a lucrative opportunity by the growing public awareness of environmental effects.
Growing customers’ awareness about the harmful impact of packaging materials on the environment plays a very important role in the growth of sustainable packaging materials. When buying a product today, buyers consider a number of aspects such as the product’s value and concerns like sustainability, environmental effects, product pricing, and many more. Such consumer awareness is promoting the overall expansion of the sustainable packaging sector.
In addition, the leading industry players are actively taking steps toward environmental protection. For instance: Nestle has pledged an investment of more than USD 2 billion to transform virgin plastic into food-grade and recyclable packaging The funding has been extensively used to increase the market for sustainable packaging.
