* ZZTK will promote Turkish olive and olive oils in 9 countries in 2016
Aiming to be the leader in olive harvesting and the second largest producer of olive oil in the world, Turkish companies in olive market have been improving their activities in global markets despite the expected reduction in harvests. ZZTK, the promotional committee for olive and olive oil, planned activities in 9 countries. M. Kadri Gunndes, the chairman of the committee emphasized on the investments in the industry realized during the last 15 years. Returns of these are expected in the next 3 to 4 years.
He informed, “We participated in 14 fairs in 13 countries to promote our products from China to the USA, from India to England in 2015. Despite relative downfall of harvests in general, the sales in the countries that we have active export volumes were satisfactory. We develop plans for the coming years.
The first event that we are going to be a part of it is the Turkish Export Products Fair, which is to be held in Ashkhabad, Turkmenistan, on 9th to 11th February 2016. Then we will be at Biofach Organic Products Fair in Nuremberg, Germany, on 10th to 13th March 2016. Then comes Dubai Gulf Food Fair in Dubai, 21-25 February and Foodex Japan fair on 8th to 11th March 2016. Next, we have a fair event in Canada, one of the largest markets for our products, Sial Canada Fair, that will be held 13th to 15th April 2016.
Summer Fancy Food Show is another activity that we have plans to participate in the USA, the top name in the global list Turkish olive oil exports in the world. It will take place on 26th to 28th June 2016. Then comes the IOF China 2016 Fair in Guangzhou, China, that will be held on 29th June to 1 July 2016. As members of ZZTK, we will participate in Annapoorna World of Food Fair in Mumbai, India, on 22nd to 24th September 2016. The last fair event of the year will be the Foodex Saudi Fair in Jeddah, Saudi Arabia, on 17th to 20th October 2016.