• About
  • News
  • Events
  • Media Kit
  • Advertise
  • Subscribe
  • Contact Us
  • Online Magazine
  • Newsletter
  • Türkçe
No Result
View All Result
Food Turkey
No Result
View All Result
Food Turkey
No Result
View All Result
Novel Foods Group and partners reveal plan for new biotech cluster in the UAE

Novel Foods Group and partners reveal plan for new biotech cluster in the UAE

fdturkey by fdturkey
06/03/2024
in Company News, Product News
Reading Time: 1 min read
A A

The new biotech production site will focus on the development of brazzein, a natural sweet protein with a genuine sugar taste that is several thousand times sweeter than traditional sugar (sucrose). The commercial applications of brazzein extend across various sectors, including beverages, confectionery, bakery, as well as dairy and ice cream.

The growing use of brazzein comes at a time when the global alternative sugar market is growing faster than the traditional sugar market, with a yearly growth rate of approximately 5% versus 1%, respectively.

Brazzein is currently derived from berries of the equatorial belt of West Africa and has been an integral part of local consumption for centuries. However, challenges in harvesting due to remote locations and limited availability are now being addressed through precision fermentation, a process combining traditional fermentation and precision biology to economically bring brazzein into the commercial market.

Alaa Al Ali, Shareholder and Member of the Board of Novel Foods Group, emphasizes: “We believe people should enjoy the sweetness they love without sacrificing health or taste.”

Novel Foods currently engages in partnerships with universities and research institutions to create brazzein-infused recipes, organize tastings, and collect consumer feedback. Its existing concept and R&D center in Dubai is committed to crafting tailor-made recipes that replace sugar with brazzein, supporting co-creation with regional decision-makers and product development teams.

Novel Foods is at the forefront of developing, manufacturing, and commercializing innovative food products such as sweet proteins, plant-based meat, cellular nutrition, and more. With a vision to transform the food and beverage industry, the company is on a mission to implement innovative food ingredients and products, ensuring the health and happiness of communities.

Tags: #biotechproduction#brazzein#cellularnutrition#consumerfeedback#foodindustrytransformation#foodinnovation#globalmarketgrowth#healthandhappiness#healthytaste#innovativefoodproducts#naturalsweetener#partnerships#plantbasedmeat#precisionfermentation#researchanddevelopment#sugaralternative#sustainablefarming#sweetprotein#sweetsolution#tailormaderecipes
Previous Post

Zone Labs, Inc. introduces ZoneRx® Muffins, the first line of simple and delicious food products designed for hunger suppression and better metabolic control

Next Post

Seafood Expo North America/Seafood Processing North America announces keynote address and conference sessions featuring top professionals

fdturkey

fdturkey

Related Posts

Chukar Cherries Wins “15 YEARS OF GOOD FOOD AWARDS”
Company News

Chukar Cherries Wins “15 YEARS OF GOOD FOOD AWARDS”

by fdturkey
19/07/2025
Fizz Creative’s Mugsy Packaging Shortlisted for 2025 Pentawards in Desserts Category
Company News

Fizz Creative’s Mugsy Packaging Shortlisted for 2025 Pentawards in Desserts Category

by fdturkey
18/07/2025
SGS to Exhibit at IAFP2025 in Ohio
Company News

SGS to Exhibit at IAFP2025 in Ohio

by fdturkey
18/07/2025
Kraft Heinz Announces Agreement to Sell Italian Baby and Specialty Food Business to Italy’s NewPrinces Group
Company News

Kraft Heinz Announces Agreement to Sell Italian Baby and Specialty Food Business to Italy’s NewPrinces Group

by fdturkey
18/07/2025
SOMIC wins Red Dot Award “Product Design 2025” for SOMIC 434 cartoning machine
Company News

SOMIC wins Red Dot Award “Product Design 2025” for SOMIC 434 cartoning machine

by fdturkey
18/07/2025
Next Post
Seafood Expo North America/Seafood Processing North America announces keynote address and conference sessions featuring top professionals

Seafood Expo North America/Seafood Processing North America announces keynote address and conference sessions featuring top professionals

Rivalz tackles snack category problems head-on with the launch of nutrient-dense stuffed snacks

Rivalz tackles snack category problems head-on with the launch of nutrient-dense stuffed snacks

Filippo Berio introduces a limited-edition extra virgin olive oil tin to commemorate the 100th anniversary of composer Giacomo Puccini’s legacy

Filippo Berio introduces a limited-edition extra virgin olive oil tin to commemorate the 100th anniversary of composer Giacomo Puccini's legacy

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

ONLINE MAGAZINE

The Latest Video News

Newsletter

  • About
  • News
  • Events
  • Media Kit
  • Advertise
  • Subscribe
  • Contact Us
  • Online Magazine
  • Newsletter
Call us: +90 212 454 22 22

© Copyright 2025, All Rights Reserved

No Result
View All Result
  • About
  • News
  • Events
  • Media Kit
  • Advertise
  • Subscribe
  • Contact Us
  • Online Magazine
  • Newsletter

© Copyright 2025, All Rights Reserved